Aloe Vera Extract Market Size Worth $2.67 Billion By 2025

The global aloe vera extract market size is expected to reach USD 2.67 billion by 2025 registering a CAGR of 7.6%, according to a new report by Grand View Research, Inc. Rising importance of herbal extracts owing to their potential benefits in preventing various health disorders is driving the product demand. Moreover, shifting consumer preference for natural and organic products over chemical-based products is expected fuel the demand further.

Juice/liquid product segment held the largest share in the global market in 2018 due to increased consumption of juice for the treatment of obesity and diabetes in countries, such as India and China. Gel segment is witnessing a significant growth due to rising demand for gel-based products, such as soaps, shampoos, and moisturizers. Online distribution channel segment is expected to witness the fastest growth over the forecast period. In Europe, around 50% of cosmetic manufacturers have their own online distribution channel.

Various small-scale organic product manufacturers sell their products through their own websites. These factors are driving the segment growth. Moreover, increasing penetration of smartphones coupled with the digitalization has increased the scope of online channels. In the European market, Germany account for the highest share of this segment. Asia Pacific led the global market accounting for 30.6% of the overall market share. The region is expected to maintain its dominance over the forecast period owing to increasing demand for herbal cosmetics in the region.

China held the major share of Asia Pacific market in 2018 and is likely to expand further at a CAGR of 8.9% from 2019 to 2025. Aloe Vera juice is used for the treatment of diabetes, cancer, and obesity. Increasing prevalence of diabetes in the country is expected provide growth opportunity for the market over the forecast period.

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https://www.grandviewresearch.com/industry-analysis/aloe-vera-extracts-market

Further key findings from the report suggest:

Product demand in North America is anticipated to grow at a CAGR of 8.7% over the forecast period owing to rising consumer preference for natural products over synthetic or chemical-based goods
China led the Asia Pacific aloe Vera extract market on account of higher population and demand for herbal products and is expected to witness the fastest growth over the forecast period
Manufacturers are aiming to achieve optimum business growth by implementing strategies including acquisition, joint venture, capacity expansion, new product development, promotion of crucial product brands, and significant investments in R&D
Some of the major companies in the market are Terry Laboratories, Inc.; Cady products LLC.; Pokonobe Inc.; Lily of the Desert; Aloe Farms, Inc.; Houssy Global; Aloecorp, Inc.; Natural Aloe Costa Rica S.A.; Foodchem International Corporation; and Pharmachem Laboratories, Inc.; Aloe Laboratories, Inc.; and Organic Aloeceuticals

Color Cosmetics Market Size Worth $86.9 Billion By 2025

The global color cosmetics market size is expected to reach USD 86.9 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 6.2% over the forecast period. Growing consciousness about physical appearance, along with rising purchasing power in the developing countries such as India, China, and Brazil, is driving the market for the products.

Furthermore, rapid adoption of the western lifestyle has increased the consumer spending on personal care products. Furthermore, rising women participation in the global workforce has boosted the demand across the world. This women workforce is expected to raise the demand for beauty products in the near future as it represents the main consumer category of the industry.

Facial products dominated the market, accounting for over 25.0% share of the total revenue in 2018. Popular facial products include facial foundation, powder, concealer, and bronzer. Growing penetration of social medial and online makeup tutorials has been propelling the demand of the facial products over the world. Over the past few years, waterproof and sweat proof makeups have gained significant popularity among the women, especially during summer.

Asia Pacific is expected to be the fastest growing regional market. Increasing per capita income in countries such as China, India, Indonesia, and Brazil has provided consumers the space to spend more on premium personal care products. Rapid urbanization in these nations has helped in expanding the consumer base of the industry. China makes a considerable contribution to the growth as Chinese travelers has fueled the sales of the color cosmetics significantly. They accounted for 45% of sales of the travel retails in the world. L’Oréal has partnered with the local start-ups of Japan, China, and India to strengthen its presence in these lucrative markets.

Some of the key players are L’Oréal S.A.; Estée Lauder Companies Inc.; Unilever; Shiseido Company, Limited; Avon Products, Inc.; Revlon Inc.; Coty Inc.; Ciaté London; CHANTECAILLE BEAUTÉ; and Kryolan. Major companies are also considering the digital medium as an important tool for marketing. On an average, L’Oréal annually spends around 30% of marketing budget on the digital advertising. The company has started a digital campaign – Beauty Squad, through which it sells articles and videos with the help of the social influencers.

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https://www.grandviewresearch.com/industry-analysis/color-cosmetics-market

Further key findings from the study suggest:

Facial products held the largest share of over 25.0% in 2018. Lip products are expected register the fastest CAGR of 7.0% from 2019 to 2025
Online distribution channel is anticipated to expand at a CAGR of 9.3% from 2019 to 2025
Europe accounted for a revenue share of 29.5% in 2018

Folding Furniture Market Size Worth $4.8 Billion By 2025

The global folding furniture market size is anticipated to reach USD 4.8 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 6.5% over the forecast period. Increasing demand for space saving and flexible furniture and growing inclination towards compact and multi-purpose products by the millennials are some of the factors driving the demand for the global market.

Shifting trend towards shrinking apartment size as a result of increasing population and rapid urbanization has resulted in significant acceptance of these furniture. Therefore, increasing preference for portable and folding furniture has increased the demand for such products in the market. According to Tokyo Kantei, in 2017, the average size of a new apartment in Tokyo was 680 sq.ft and a size of 647 sq. ft. for an existing apartment. Whereas, the average size of new apartments in U.S. is 941 sq. ft., which has reduced by 5% in ten years.

Moreover, manufacturers put constant efforts in introducing new products incorporating advanced technology with the help of mergers and acquisitions pertaining to folding furniture catering to the growing demand. For instance, in February 2019, Inter IKEA Systems B.V. has launched space saving shelving units with foldable table, which can be easily used as a desk as well as a dining table.

In terms of product, table and chair held a dominant market share in 2018. These products are largely made of plastic, however consumers’ preference for wooden furniture to enhance the appearance has increased the production of wooden folding chairs. For instance, Flash Furniture in USA sells folding chairs made of bamboo wood, which can be used indoor as well as in outdoor environment.

Offline retail stores held the largest share of more than 75.0% in 2018. Dominance of retail stores has created intense competition in the market with major producers such as Inter IKEA Systems B.V., Raymour & Flanigan, and Ashley Home Stores, Ltd. across the globe. These stores help consumers to avail the features of customization for home furniture as per the demands of consumer. Space availability of different houses is also acting as a key factor driving the segment.

Asia Pacific dominated the folding furniture market with a share of about 40.0% in 2018. This region comprises countries with the smallest living space apartments, which ideally drives the market for foldable furniture in the region. For instance, in 2-17, Hong Kong had the smallest flat size across the globe with an average living space of 470 sq. ft. and China constituted an average living space of 646 sq. ft. Therefore, increasing demand for space saving furniture in the region acts as a key factor driving the market in Asia Pacific.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/folding-furniture-market

Further key findings from the report suggest:

By product, table and chair is expected to reach USD 2.5 billion by 2025. Folding sofa was valued at USD 788.2 million in 2018
North America is expected to expand at the fastest CAGR of 7.2% from 2019 to 2025
Top players operating in the folding furniture market include Flexsteel Industries, Inc.; Haworth Inc.; Meco Corporation; Dorel Industries Inc.;Murphy Wall Beds Hardware Inc.; Ashley Furniture Industries; and La-Z-Boy Inc.

Chalcedony Earrings Market Worth $8.36 Billion By 2025

The global chalcedony earrings market size is anticipated to reach USD 8.36 billion by 2025, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 10.5% during the forecast period. Rising popularity of natural jewelry and precious stones coupled with the affordability, variety, and availability of the product is anticipated to drive the growth. Rise in online shopping for greater convenience and prices is anticipated to drive the demand for chalcedony earrings.

Chalcedony gemstones are claimed to impart mental flexibility and verbal dexterity. It helps improve communication skills and thus stimulates the ability to learn new languages. In addition, it enhances light-heartedness and optimism. These stones also have natural anti-inflammatory properties and ability to heal effects of smoking on lungs, lowering temperature and blood pressure, clearing respiratory. Awareness regarding these advantages is anticipated to bode well for the product demand.

Aesthetic appeal of chalcedony owing to its bluish translucent color is one of the major factors driving the demand for gold and silver earrings made using chalcedony. . However, chalcedony stones easily express these colors without incorporating the expense of blue sapphire or diamonds. Hence, affordability is projected to continue being one of the major driving factors for the demand of chalcedony earring in the forthcoming years.

In terms of distribution channel, retail store segment led the chalcedony earrings market in 2018. Jewelry made of chalcedony stones is used for daily wear owing to its durability and contemporary designs. In addition, low investment cost for the store chains is expected to bode well for the segment growth. Rapid expansion of the jewelry industry coupled with willingness of the consumers to invest more in latest fashion trends is projected to bode well for the growth.

Asia Pacific is anticipated to expand at the fastest CAGR of 11.0% from 2019 to 2025. China contributes to about 30% of global jewelry demand. Increasing awareness regarding innovative gem stones introduced in the latest fashion trends is expected to positively impact the regional demand for chalcedony earrings. Countries like China and India lead exports in the region and have successfully established a stable trade market for chalcedony stones, which is expected to further propel the demand for chalcedony earrings.

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https://www.grandviewresearch.com/industry-analysis/chalcedony-earrings-market

Further key findings from the report suggest:

Online distribution channel is expected to reach USD 2.46 billion by 2025, expanding at a CAGR of 11.1% from 2019 to 2025
Retail store was valued at USD 1.61 billion in 2018 and is expected to reach USD 3.13 billion by 2025
Asia Pacific is anticipated to expand at the fastest CAGR of 11.0% from 2019 to 2025
Top players operating in the chalcedony earrings market are Wanderlust Life; T&CO.; The Jewellery Channel Limited; GEMPORIA LTD; Stauer.com; Ana Silver Co.;Gopali Jewellers; and NOVICA United, Inc. Manufacturers focus on investing in product development and innovation in terms of designs, colors, and styles

Barley Flakes Market Size Worth $8.5 Billion By 2025

The global barley flakes market size is expected to reach USD 8.5 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 4.7% over the forecast period. Rising demand for the nutritious breakfast cereals among health conscious consumers, particularly youth population is expected to be a key driving factor for the barley flakes industry growth over the forecast period. Moreover, excellent nutritional properties, coupled with the ease of cooking associated with flakes, are projected to prompt the product consumption among the working class population over the next few years.

Organic flakes are expected to expand at the fastest CAGR of 4.6% from 2019 to 2025 in terms of volume. Governments of various developed as well as developing countries are taking initiatives to promote the organic crop through incentive and stringent government policies. According to a statistics (January 2019) provided by the European Commission, 12.6 million hectares of the land, which is equal to the 7% of the total agricultural land in Europe, was used for the certified organic farming in 2017.

In addition, manufacturers are launching new organic products in order to cater to needs of the health conscious customers. For instances, in January 2018, Rude Health, a U.K. based cereals and drinks manufacturer, launched organic breakfast cereal under the brand name ‘Naked Barley Porridge’. These government initiatives as well as new product launches are expected to expand the scope of organic product forms in the near future.

Over the past few years, the manufacturers have been launching new products in developing countries including China and India as a result of rising demand for nutritious on-the-go cereal meals among health conscious customers. For instance, in December 2018, Cosmic Nutracos Solutions Private Limitedlaunched a new product, Oats Multigrain in India under the brand name ‘Gaia’. The product contains a mix of barley flakes, oats, and rolled wheat, which is beneficial for weight management.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/barley-flakes-market

Further key findings from the report suggest:

Organic product forms are expected to expand at the fastest CAGR of 4.6% from 2019 to 2025 in terms of volume
Asia Pacific is projected to expand at the fastest CAGR of 5.2% from 2019 to 2025 in terms of revenue
Demand in Europe was pegged at 2.6 million tons in 2018
Key players in barley flakes market include Kellogg NA Co.; Nestlé, Quaker Oats Company; King Arthur Flour Company, Inc.; Honeyville, Inc.; Cereal Food Manufacturing Company; Vee Green Organic Life Care Private Limited; Vita Sana Foods Private Limited; and Bob’s Red Mill.

Organic Soap Market Size Worth $383.4 Million By 2025

The global organic soaps market size is expected to reach USD 383.4 million by 2025, according to a new report by Grand View Research, Inc., registering an 8.1% CAGR during the forecast period. Rising awareness regarding environment conservation and increasing water pollution caused by harmful chemicals present in personal care products, including parabens, triclosan, phthalates, triclocarbon, and aluminum salts, are key factors driving the market.

Over the past few years, governments of several countries have been banning harmful chemicals used in cosmetics and personal care products in order to promote organic, herbal, and all-natural soaps. This is further fueled by growing consumer awareness regarding synthetic chemicals present in toiletries like hand and bathing soaps. In addition, consumer preference for natural ingredients in personal care products is supported by the efforts of various certification bodies such as The International Natural and Organic Cosmetics Association (NATRUE). The association mandated that at least 95.0% of physically processed agro-ingredients in rinse-off products such as soaps and shampoo must be organic. These initiatives, and evolving consumer trends are expected to boost product demand over forecast period.

The landscape of the liquid organic soaps segment is fragmented in nature due to the presence of a large number of players. Liquid soaps are preferred by consumers over bar soaps as they are more hygienic. Customers are becoming more aware regarding family bathing products and are offering a host of organic and natural personal care products. Key manufacturers such as SUNDIAL BRANDS LLC; Lush Retail Ltd.; Osmia Organics, LLC; EO Products; Pangea Organics, Inc.; and Brittanies Thyme are launching new products in order to cater to increasing product demand. For instance, in April 2019, Korkut Oil Soap Industries Inc. introduced a liquid soap made from unique ingredients: goat milk and extra virgin olive oil. The product, called ‘Olivos Goat Milk Liquid Soap’, helps delay signs of aging and removes dead skin.

Europe is expected to emerge as the fastest growing organic soap market over the course of the forecast period, registering a CAGR of 8.7% from 2019 to 2025. Manufacturers are launching new products that are organic, herbal, cruelty-free and chemical-free in order to cater to evolving customer demands. Over the past few years, Germany, France, and U.K. have seen an increase in product launches. For instance, in September 2016, Lush Retail Ltd., a U.K.-based manufacturer of natural personal care products, launched its concept retail store in Milan and Berlin where products are sold in innovative, packaging-free alternatives. Product information is provided by a mobile app and customers can take their products in ethically-sourced regenerative containers made from cork.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/organic-soaps-market

Further key findings from the report suggest:

Liquid product variants are expected to witness the fastest growth, exhibiting a CAGR of 8.4% from 2019 to 2025. Liquid soaps are preferred by consumers over bar variants as they are more hygienic
The online distribution channel is expected to witness the fastest growth by the end of the forecast period, generating a revenue of USD 75.3 million by the end of 2025
North America is the dominant market and accounted for more than 30.0% of the global revenue in 2018 owing to high concentration of U.S-based manufacturers
Key players in organic soap include SUNDIAL BRANDS LLC; Lush Retail Ltd.; Osmia Organics, LLC; EO Products; Pangea Organics, Inc.; and Brittanies Thyme.

Zero Waste Shampoo Market Size Worth $165.36 Million by 2025

The global zero waste shampoo market size is expected to reach USD 165.36 million by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 7.18% during the forecast period. Rising adoption of zero-waste lifestyle and consciousness regarding waste management is driving the product demand. Rising awareness regarding animal cruelty and adoption of reduce, recycle, and reuse ideology by manufacturers is anticipated to further drive the growth.

Zero waste shampoos are made of organic and natural ingredients. Most of these products are 100% biodegradable and vegan and packaged using recyclable and eco-friendly materials, making them less harmful to the skin as well as the environment. This makes zero waste shampoos plastic-free, sustainable, and safe for the oceans. Rising consumer awareness about the availability of these products along with eco-friendly initiatives by various organizations are projected to propel the global market growth.

The shampoo bar product segment held the largest share of the zero waste shampoo market. This product is made using natural ingredients that are gentle on skin and hair. It also lathers better as compared to the liquid shampoo and provides smoothness and conditioning to the hair. The plastic free packaging of these bars is also anticipated to drive the product demand. Rising product launches along with demand for vegan products in Asia Pacific has resulted in increased product sales.

The market has limited competition due to the presence of a large number of small manufacturers. Adoption of business strategies such as geographical expansion, product launches, and product innovations are anticipated to create growth opportunities for the market players. Some of the leading companies in this market are Lush Retail Limited; Ethique Beauty Ltd.; J.R. Liggett, Ltd.; Beauty and the Bees; Plaine Products, LLC; Oregon Soap Company; The Refill Shoppe, Inc.; Rocky Mountain Soap Company; and Biome Living Pty. Ltd. For instance, the zero waste shampoo and conditioner brand Ethique Beauty Ltd. was launched in U.K. in April 2019.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/zero-waste-shampoo-market

Further key findings from the report suggest:

In terms of revenue, shampoo bar segment is projected to ascend at a CAGR of 6.86% over the forecast period
Offline distribution channel segment held the leading market share of over 79% in 2018
North America led the global zero waste shampoo market in 2018 with a 44.11% revenue share

Electric Face Cleansers Market Worth $10 Billion By 2025

The global electric face cleanser market size is expected to reach USD 10.0 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.4% over the forecast period. The market is expected to witness significant growth due to increase in awareness related to skin health and beauty products.

Commercial electric face cleanser occupied the largest market share in 2018 owing to increasing number of people opting for salon-based beauty treatments. The geriatric population is more prone to problems like skin ageing, wrinkles, and skin elasticity, which has resulted in increasing preference for salon-based treatments. Major salons have been observed using latest machinery and devices to provide skin care treatments to their customers. This is expected to increase the consumption of electric face cleansers in salons and spas.

In addition, manufacturers are forming contractual alliances with branded and local salon brands to boost product sales. Personal electric face cleansers are expected to witness the fastest growth during the forecast period due to increase in consumption of at-home beauty devices. Benefits such as ease-of-use and cost effectiveness are anticipated to increase the demand for the product for personal use. This is expected to fuel overall market growth from 2019 to 2025.

Electric face cleansers were majorly sold via offline channels in 2018. However, due to growth of e-commerce and digital marketing, online sales are expected to boost from 2019 to 2025. Moreover, rise in direct-to-consumer businesses like Nykaa and Purplle is expected to boost the sales via online channels during the forecast period. The online sales are also driven by websites of major manufacturers like Pixnor and L’Oreal. This is expected to increase online sales over the forecast period.

In 2018, North America held a major share in the electric face cleansers market due to the presence of the major players as well as high awareness about beauty devices among the population. In addition, there has been a rise in skin allergy occurrences among the population due to prolonged exposure to sun and UV radiations. This is expected to boost the skincare market growth in the next few years, which will propel the demand for electric face cleansers. Asia Pacific is the fastest growing region in this market. Major factors contributing to the robust growth are increase in disposable income due to rapid urbanization, major players penetrating the market, and growth of the electric appliances market. Countries like China and India are the major consumers of cosmetic products all over the world. This is anticipated to drive the market for electric cleansers in the projected period.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/electric-face-cleanser-market

Further key findings from the study suggest:

By end use, the personal segment in electric face cleansers market is expected to ascend at a CAGR of 6.1% over the forecast period owing to increasing use of at-home beauty devices
L’Oréal acquired Clarisonic, a market leader in sonic skin care devices and technology. This acquisition expanded L’Oréal’s brand portfolio and enabled the company to enter into the skin care device market
Pixnor launched a 7-in-1 electric face cleanser to increase its product offering. This face cleanser comes with 7 different types of brushes. These brushes serve different cleansing purposes such as cleaning, massaging, and exfoliation
In May 2016, Foreo launched its Luna electric facial cleanser. It is very small in size and easily fits into a purse or travel kit. This strategy was employed by Foreo to improve its product offering.

Household Hand Tools Market Worth $5.4 Billion By 2025

The global household hand tools market size is expected to reach USD 5.4 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 4.0% over the forecast period. Increasing shift towards DIY (do-it-yourself) culture on account of increasing labor cost in the developed countries including U.S., Canada, and U.K. is estimated to play a significant role in augmenting the demand for household hand tools.

Consumers have increased the adoption of self-help approach, in order to make, modify, and repair at home. Moreover, with the advent of technology, manufacturers are able to manufacture easy and handy implements for domestic use in order to provide a better user interface experience to the consumers.

Availability of a wide range of multifunctional tools serving multiple customer needs is also anticipated to increase the demand for household hand tools in the coming years. In addition, due to the advent of technological advancement, manufacturers are able to develop durable and string tools with the usage of different raw materials such as, iron, wood, black metal, and steel.

Manufacturers are focusing on developing pocket friendly and functional tools in order to fulfill maximum needs of the customers. For instance, in 2019, Bosch launched Bosch GSB 500 RE Kit, a power and hand tool kit, that provides a complete repair and modify tool kit for the household. These initiatives by the manufacturers are anticipated to increase the market demand in the coming future.

General hand tools are expected to expand at the fastest CAGR of 4.2% over the forecast period. With an aim to cater to minor maintenances and repairs in their own homes, single women are expected to drive the demand for the segment. Moreover, growing popularity of household gardening as a part of hobby is expected to drive the product demand.

The online distribution channel is expected to register a CAGR of 4.2% over the forecast period. Expansion of e-commerce platforms and growing usage of smartphone in daily life are boosting the growth of the online channel. Companies like amazon.com, flipkart.com, Snapdeal, and indiamart.com are coming up with door-to-door delivery of products with online display of a wide range of products. Moreover, various discount offers provided by the online platforms are influencing the buying behavior of the customers.

Asia Pacific is expected to register the highest CAGR of 4.8% over the forecast period. The market growth is attributed to growing adoption of western culture, availability and access to component fixture and repair tutorials for domestic tasks, and significant adoption of DIY methods.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/household-hand-tools-market

Further key findings from the study suggest:

General tools accounted for the largest share of more than 30.0% in 2018
Retail channels led the household hand tools market and accounted for more than 50.0% share of the overall revenue in 2018
Asia Pacific is expected to register the fastest CAGR of 4.8% over the forecast period
Some of the key players operating in the global market are Stanley Black & Decker; Apex Tool Group; Great Wall Precision; Klein Tools; Wurth Group; PHOENIX; Channellock; Akar Tools; JPW Industries; JK Files; JETECH; Excelta; Sinotools; TTi; and Kennametal Inc.

Makeup Remover Market Size Worth $2.6 Billion By 2025

The global makeup remover market size is expected to reach USD 2.6 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.2% over the forecast period. The market is expected to witness significant growth due to increase in consumption of cosmetics among men and women, rise in the number of working women, and high purchasing power of consumers.

Liquid makeup removers accounted for the maximum market share owing to increased adoption of the product in developed regions like North America and Europe. Moreover, manufacturers are focusing on providing these liquid products infused with hyaluronic acid and micellar water. Hyaluronic acid has various skin benefits like alleviating dry skin and reducing fine lines and wrinkles. Micellar water is one of the most popular cleansers as it not only removes the makeup but also removes dirt and oil from the skin, thereby giving it a fresh hydrated look. Manufacturers are leveraging these properties to produce innovative products, which will fuel market growth during the forecast period.

The offline distribution channel was the leading segment in 2018. Newly launched makeup stores and kiosks are the latest strategies employed by manufacturers to improve their geographical presence across many regions. However, online sales are expected to witness the fastest growth owing to growth in digital advertising techniques such as social media marketing, smartphone applications etc.

Asia Pacific was the largest market share holder in 2018 due to the presence of major players and increasing number of working women in countries like China, India, Japan, and Hong Kong. This region is also anticipated to witness substantial growth on account of increasing urbanization, population, and market penetration of the global players. Rise is disposable income owing to increasing urbanization in this region will fuel the makeup remover market growth for overall cosmetic products. This is expected to increase use of skin care products, which will fuel the market growth.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/makeup-remover-market

Further key findings from the study suggest:

By product, the liquid segment is projected to ascend with a CAGR of 5.7% during the forecast period owing to attractive packing and easy-to-carry bottles
China is expected to be the world’s largest cosmetic market during the forecast period. Increasing skin care rituals and availability of a variety of products in the Chinese market is expected to increase China’s market share
The makeup remover industry is highly competitive in nature with the presence of many key global players. Companies are investing in R&D owing to growing demand for natural makeup removers
Glossier, a direct-to-consumer cosmetic company, launched a makeup cleansing milk to expand its product portfolio
Loreal acquired ModiFace, a company that creates augmented reality beauty apps. This acquisition is a part of L’Oreal’s strategy to boost sales of its products via online channel.