Tag: Mass

Natural Skin Care Product Market Size Worth $16.06 Billion By 2027

The global natural skin care products market size is anticipated to reach USD 16.06 billion by 2027, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.0% from 2020 to 2027. Increased exposure to chemical beauty products has resulted in rising cases of allergies due to which people are refraining from buying such products and are shifting to natural skincare products.

Large-cap beauty and cosmetic companies are investing in natural products division by acquiring small firms or startups for expanding according to market dynamics. For instance, in 2017, Loreal, a beauty and cosmetics company, acquired a German natural beauty company, Logocos Naturkosmetik AG, which has a certified product range made of plant extracts and natural ingredients. The major offerings of the company are skincare, hygiene, body care, hair care, and color.

Based on type, the mass segment led the market and accounted for 60.5% share of the global revenue in 2019. Customized solution offerings and new product launches in the market place are some of the trending factors expected to boost the segment growth. For instance, Forrest essentials, an Indian brand, offers customization options for a skincare routine, such as skin cream, moisturizers, and night pack, in which a skin quiz is presented and further the products are recommended according to the customized details.

The facial care segment led the market and accounted for 63.9% share of the global revenue in 2019. Growing skin-related concerns including acne issues, dead skin, open pores, and dull skin, mainly among millennial groups, have led to the acceptance of natural skincare products. Many brands have been contributing to this segment’s growth and launching products for the same. For instance, in April 2020, Tata Harper, a premium natural skincare brand, launched Water-Lock Moisturizer for the face containing pomegranate enzymes and orange blossom peptides.

The COVID-19 (coronavirus) outbreak is likely to reduce the demand for natural skincare products across the globe. Consumers have become more conscious of their spending habits and tend to avoid premium products, such as organic and natural, which is a major challenge for the market. It is also expected that customers would avoid visiting retail stores and brick and mortar stores post-pandemic as they are conscious about their health and avoid going to crowded places. This might impact the sales of cosmetic products, including natural skincare products.

Based on end-use, the women segment led the market and accounted for 60.0% share of the global revenue in 2019. Women are more conscious of their skin and overall appearance, which leads to a preference for better quality products, which are chemical-free and healthy for their skin. Moreover, the increasing involvement of females in the working population globally has enabled them to spend on natural beauty products due to an increase in disposable income, which is driving the segment.

Europe dominated the market for natural skin care products and accounted for 33.2% share of the global revenue in 2019. Stringent regulations in the region regarding the beauty and cosmetic products, such as NaTrue and COSMOS NATURAL, which define the criteria natural companies must comply with to ensure consumers that their products are genuine organic or natural cosmetics produced, are contributing to the growth of the market.

E-commerce is expected to witness the fastest growth over the forecast period. The rising popularity of e-commerce channels among the manufacturers and high consumer penetration has been driving the sale through this channel. In addition, an increase in the number of natural products private sales websites, such as nykaa.com, mamaearth.com, and wowshampoo.com, has been boosting the segment growth.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/natural-skin-care-products-market

Further key findings from the report suggest:

  • Based on type, the mass segment led the market and accounted for 60.5% share of the global revenue in 2019. Technological advancement pertaining to the online selling of beauty products is contributing to the segment growth. According to Marketing Communication News report 2019, 56% of skincare users are convinced by the use of Augmented Reality, chatbots, and virtual advisors for their final purchase of skincare routine products
  • Based on end-use, the women segment led the market and accounted for 60.0% share of the global revenue in 2019. The rising importance of natural skin care product purchasing and growing per capita income of women workforce are the key factors fueling the growth for this segment
  • E-commerce emerged as the fastest distribution channel in 2019 and is expected to retain its pole position throughout the forecast period. The increasing availability of a wide range of natural skincare products of different brands, free delivery, and seasonal discount on e-retailer platforms are among the major reasons driving the segment
  • Asia Pacific is expected to emerge as the fastest-growing regional market with a CAGR of 5.3% from 2020 to 2027. Factors such as a growing preference for natural skin care products among millennials and increasing disposable income have been boosting the number of first-time buyers in the region, which is expected to drive the market in the region.

Athleisure Market Size Worth $517.5 Billion By 2025

The global athleisure market size is expected to reach USD 517.5 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 8.1% over the forest period. Increasing adoption of fashionable active wear in corporate houses and work places is expected to be a key driver. In addition, extensive brand campaigns by apparel manufacturers through the inclusion of various media and sports celebrities have changed the perception of active wear as a fashionable wear among millennial and young customers across the globe.

Premium athleisure was the largest product segment with a market share of more than 65.0% in 2018. Major manufacturers including Adidas AG;Lululemon Athletica, Inc.; Nike, Inc.; PUMA SE; and Under Armour, Inc. are collaborating with the celebrities and launching new products in order to gain maximum customers.

For instance, in March 2016, Julianne Hough signed an agreement with MPG Sport USA for promoting athleisure collection. The company collaborated with the actress for influencing the customers with a fitness freak actress. These initiatives are expected to increase the product’s visibility among buyers over the next few years.

Asia Pacific is expected to be the fastest growing region at a CAGR of 8.8% from 2019 to 2025. Over the past few years, the industry participants have adopted marketing strategies including innovative product launches, celebrity endorsements, increasing exclusive stores, and focus on e-commerce in order to cater to the increasing demand for technological advanced products in the developing countries including China and India.

For instance, in April 2018, Adidas AG announced to close their brand stores and focus on the development of e-commerce. The company has already closed around 220 stores across the globe in 2017 and is aiming to increase the revenue generated from e-commerce. These trends are expected to boost the market growth over the forecast period.

Key players include Lululemon Athletica, Inc.; Adidas AG; Nike, Inc.; PUMA SE; Under Armour, Inc.; AJIO Company; H&M; HUMAN PERFORMANCE ENGINEERING; EYSOM, LLC; and Esprit Retail B.V. & Co. KG. Product innovation is expected to remain a critical success factor among the manufacturing firms over the next few years.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/athleisure-market

Further key findings from the report suggest:

  • Asia Pacific for athleisure market is expected to register the fastest CAGR of 8.8% from 2019 to 2025
  • North America was the largest market, with a share of more than 30.0% in 2018
  • Premium athleisure was the largest product segment, with a share of more than 65.0% in 2018
  • Online is expected to be the fastest growing segment at a CAGR of 8.5% from 2019 to 2025.

Athleisure Market Size Worth $517.5 Billion By 2025

The global athleisure market size is expected to reach USD 517.5 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 8.1% over the forest period. Increasing adoption of fashionable active wear in corporate houses and work places is expected to be a key driver. In addition, extensive brand campaigns by apparel manufacturers through the inclusion of various media and sports celebrities have changed the perception of active wear as a fashionable wear among millennial and young customers across the globe.

Premium athleisure was the largest product segment with a market share of more than 65.0% in 2018. Major manufacturers including Adidas AG;Lululemon Athletica, Inc.; Nike, Inc.; PUMA SE; and Under Armour, Inc. are collaborating with the celebrities and launching new products in order to gain maximum customers.

For instance, in March 2016, Julianne Hough signed an agreement with MPG Sport USA for promoting athleisure collection. The company collaborated with the actress for influencing the customers with a fitness freak actress. These initiatives are expected to increase the product’s visibility among buyers over the next few years.

Asia Pacific is expected to be the fastest growing region at a CAGR of 8.8% from 2019 to 2025. Over the past few years, the industry participants have adopted marketing strategies including innovative product launches, celebrity endorsements, increasing exclusive stores, and focus on e-commerce in order to cater to the increasing demand for technological advanced products in the developing countries including China and India.

For instance, in April 2018, Adidas AG announced to close their brand stores and focus on the development of e-commerce. The company has already closed around 220 stores across the globe in 2017 and is aiming to increase the revenue generated from e-commerce. These trends are expected to boost the market growth over the forecast period.

Key players include Lululemon Athletica, Inc.; Adidas AG; Nike, Inc.; PUMA SE; Under Armour, Inc.; AJIO Company; H&M; HUMAN PERFORMANCE ENGINEERING; EYSOM, LLC; and Esprit Retail B.V. & Co. KG. Product innovation is expected to remain a critical success factor among the manufacturing firms over the next few years.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/athleisure-market

Further key findings from the report suggest:

  • Asia Pacific for athleisure market is expected to register the fastest CAGR of 8.8% from 2019 to 2025
  • North America was the largest market, with a share of more than 30.0% in 2018
  • Premium athleisure was the largest product segment, with a share of more than 65.0% in 2018
  • Online is expected to be the fastest growing segment at a CAGR of 8.5% from 2019 to 2025.

Perfume Market Size Worth $40.9 Billion By 2025

The global perfume market size is expected to reach USD 40.9 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 3.9% over the forecast period. Growing awareness about personal grooming, along with increasing demand for premium fragrances, is expected to drive the demand for global market. Furthermore, high purchasing power among the millennials is expected to spur the growth of the global market.

Soaring population and increasing consumer spending on personal and beauty care products are the key factors driving the market. Perfume suppliers are becoming more innovative and are offering better products at discounted prices as a definite marketing strategy. This, in turn, is helping the mass product segment to expand at a CAGR of 3.8% over the forecast period. Additionally, popularity of purchasing premium brands is increasing due to increase in customer spending, which could be attributed to rise in disposable income per household. This is expected to augment the demand for premium brands during the forecast period. For instance, Victoria Secret launched its body mist collection in India ranging from USD 18 to 25 such as VC Rush, Bombshell, Vanilla Lace, and Love Spell.

Women accounted for the largest share of 60.1% in 2018. It is observed that women in U.S. purchase a new perfume as often as once a month, in comparison to men who buy it on an average of 1-2 times per year, mainly for the purpose of replenishment. As per a survey, around 41.0% of the females in U.S. use perfumes everyday as compared to men.

The online channel is expected to expand at the highest CAGR of 3.9% over the forecast period. It provides a wide variety of products for the consumers all over the world, coupled with several discounts and offers for its first-time and regular users. For instance, Nykaa provides special discounts on women’s day, especially on perfumes of premium brands like Avon, to celebrate womanhood every year.

Europe, followed by North America, accounted for the largest market share in 2018. The U.S. and Europe market remain the industry trendsetters. Major countries contributing to the growth of the Europe market include Germany, France, and U.K, wherein France accounted for 25.9% share in 2018. France serves as the home of numerous leading perfumes brands such as Christian Dior, Chanel, and Guerlain. The country has been driving the Europe market with the highest production and export values.

Asia Pacific is expected to expand at a CAGR of 5.1% over the forecast period. The region is witnessing high demand, particularly in countries like China and India due to increasing disposable income that allows customers to spend more on luxury products. This, in turn, is boosting the growth of the regional market. For instance, Vini Cosmetics, an Indian company popularly known for its brand Fogg, launched its premium perfumes for both men and women.

Some of the major players in the global market are Avon Products Inc.; Natura Cosmticos SA; Chanel SA; Coty Inc.; LVMH; L’Oreal Groupe; Estee Lauder; Elizabeth Arden, Inc.; and Puig SL. Companies are focusing on offering customized products to meet the specific requirements of the customers. For instance, Lauder’s Jo Malone stores offer fragrance consultations so that shoppers can develop a customized product.

Moreover, a Tokyo location of this brand had an artist placed near checkout to outline cityscapes on packaged boxes to create a unique product packaging design. Furthermore, the company purchased the artisan perfume house By Kilian, thereby adding to its store of trendy names such as Le Labo and Editions de Parfums Frederic Malle. They offer in-store blending on customer demand with an aim to provide a premium shopping experience of hand crafted products.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/perfume-market

Further key findings from the study suggest:

  • North America is projected to generate a revenue of USD 13.2 billion by 2025
  • The men segment accounted for 39.9% share of the total revenue in 2018 and is projected to witness a slight decline in the next few years
  • Perfume Market for Asia Pacific is projected to expand at the highest CAGR of 5.1% over the next few years due to rise in disposable income of people in developing countries like India, China, and Sri Lanka.
  • Due to increased benefits of various essential oils, countries like U.K. and Germany have shown a positive trend in adapting these as a main ingredient in the production of a wide range of premium perfumes across the region.