Anti Aging Products Market Worth $51.5 Billion By 2025

The global anti aging products market size is expected to reach USD 51.5 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.2% over the forecast period. Rising consumer awareness regarding personal grooming and increasing concerns over the adverse effects associated with aging are expected to have a positive impact on the market growth.

Furthermore, growing awareness regarding the hazardous effects associated with the chemically processed anti-aging products is expected to promote the use of natural products. As of 2016, 57% of the U.S. women claimed to prefer natural skin care products for their daily usage. Therefore, consumers are increasingly preferring natural cosmetic oils and serums due to their ability to penetrate the skin easily.

The hair care segment is expected to be the fastest growing segment, expanding at a CAGR of 6.0% from 2019 to 2027. Aging is related to the loss of volume, hair thinning, and dryness. Therefore, rising importance of moisturizers, shampoo, and hair oils to cover grey hair, improve softness of hair, and increase shining features is expected to remain a favorable factor. Furthermore, growing application of hair care among men in order to maintain hair growth for a longer time is expected to be a key trend in the near future.

Supermarkets and hypermarkets was the largest segment, accounting for over 50.0% share of the global revenue in 2018. Availability of a wide range of products in a same selling window is a major factor driving the consumers to purchase from supermarkets. It has been observed that majority of the consumers prefer this distribution channel due to the availability of products. The online category is expected to be the fastest growing category as consumer preferences are shifting towards e-commerce portals due to the convenience of doorstep delivery services.

North America accounted for more than 35.0% share of the global revenue in 2018. High consumer spending on maintaining personal appearance is contributing to the market growth. To prevent the sign of aging, one-third of the U.S. adults use anti-aging products on a daily basis. Asia Pacific is expected to be the fastest growing region from 2019 to 2025. Growing disposable income and rising consumer awareness regarding the usage of anti-aging skin care in emerging economies including China and India are driving the market.

Key industry participants include Estée Lauder Inc.; Bioderma; Procter & Gamble; PhotoMedex, Inc.; Beiersdorf Limited; Lumenis; Clarin’s; Kiehls’s; pmdbeauty.com & Age Sciences Inc.; Cellex-C International Inc.; and The Boots Company PLC. Product innovation is expected to remain a critical success factor in the near future.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/anti-aging-products-market

Further key findings from the report suggest:

  • The hair care segment is projected to ascend at a CAGR of 6.0% from 2019 to 2025
  • Supermarkets and hypermarkets dominated the industry with an overall share of above 50.0% in 2018
  • North America dominated the industry, accounting for above 35.0% share of the global revenue in 2018.

Watches Market Size Worth $117.8 Billion By 2025

The global watches market size is expected to reach USD 117.8 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 13.0% over the forecast period. Rising importance of smart watches as a key wearable device that provides exceptional functionality to paired up with Bluetooth and near field characteristics (NFC) is expected to prompt the product’s consumption among the buyers. Furthermore, growing popularity of weight management among sports enthusiasts and gym professionals as a result of increasing concerns over heart diseases and obesity is expected to fuel the demand for smart watches for body activity monitoring.

Asia Pacific is expected to expand at a CAGR of 13.9% from 2019 to 2025. Improvement in economic indicators including increasing disposable income and urbanization in the countries including China, India, and Malaysia is projected to upscale the requirement of watches. Furthermore, increasing number of supermarkets in these countries in light of favorable government policies for promoting investments in the manufacturing and retail sectors on a domestic level is expected to ensure the product’s access in the near future.

The industry is growing rapidly as the vast features offered by these products is attracting more customers. Features including GPS, distance tracker, health tracker, speakers, and Bluetooth connectivity are giving smart watches an upper hand in terms of preference among the customers. The majority of watches are available in the form of quartz product types. In October 2017, Tag Heuer announced its partnership with Enjoy, a startup company by Ron Johnson that specializes in custom tailored and home delivery watches called Personal Atelier.

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https://www.grandviewresearch.com/industry-analysis/watches-market

Further key findings from the study suggest:

  • North America accounted for more than 30.0% share of the overall revenue in the year 2018
  • The fitness product segment generated a revenue of more than USD 10.0 billion in 2018
  • By operation, quartz accounted for 70.8% share of the overall revenue in 2018
  • Online channel is expected to expand at a CAGR of 14.0% from 2019 to 2025
  • Key manufacturers in watches market include Rolex SA, Oakley, Inc.; Omega SA; Apple Inc.; Patek Philippe SA; and Titan Company Limited. Product launches are expected to remain a critical success factor over the next few years
  • In March 2018, Citizen launched two new products from CAMPANOLA with product name NZ0000-15F and AH7060-53F featuring traditional Japanese “Urushi” lacquerware dial created by master artisans.

Ready to Drink Shakes Market Size Worth $12.1 Billion By 2025

The global ready to drink shakes market size is expected to reach USD 12.1 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 5.7% over the forecast period. Growing consumer awareness regarding healthy living lifestyles at the global level is a major factor boosting the market growth. Growing beverage industry on account of consumer inclination towards organic food and drinking mainly in developed countries is further expected to drive the market.

Increasing expenditure on health and wellness among the millennial population is also influencing the market significantly. A large number of health conscious millennials consume ready-to-drink (RTD) protein shakes as a part of their daily diet. Manufacturers are introducing different types of such beverages by understanding the requirement of the consumer. For instance, Nature’s Best, a U.S.-based company, offers six different types of RTD shakes. Growing vegan population is driving manufacturers to offer pure plant-based products. For instance, a U.S. based manufacturer, Zevia offers different kinds of vegan ready to drink shakes such as watermelon, milk shake, and mango ginger energy drinks.

Tetra pack is expected to be the fastest growing packaging type with a CAGR of 5.9% from 2019 to 2025. Increasing consumer awareness about the drawbacks of the plastic packaged products is a key factor contributing to the segment growth. Moreover, it is gaining popularity among consumers as it’s an on-the-go product. Manufacturers are also increasing the production of tetra packed products due to their cost effectiveness. Various governments also provide tax saving policies to tetra packed products as they are environment-friendly. Some of the key players operating in the market are Labrada; Vega (U.S.); and CytoSport, Inc.

Supermarkets and hypermarkets emerged as the largest distribution channel in 2018 and accounted for 54.3% share in the global market. Availability of a wide range of product line is a major factor driving the consumer to purchase from supermarkets and hypermarkets. It has been observed that around 37% of the consumers prefer these channels due to availability of fresh products. The online category is the fastest growing category. Consumers are shifting their preference towards online purchase due to convenience of doorstep delivery services.

North America is the largest consumer in the market and the region accounted for more than 30% share of the overall revenue in 2018. It has been observed that around 40% of the U.S. population consume RTD shakes as a replacement of their breakfast and over 55% prefer ready to drink shakes as a replacement of their meals. Asia Pacific is expected to grow at the fastest pace from 2019 to 2025. Growing consumer preference for healthy food and beverage and increasing disposable income of consumers in developing countries are driving the market in the region.

The Ready to Shakes market is competitive in nature due to the presence of many small and large players. Some of the major companies operating in this market are Nutrineo; CytoSport, Inc.; Vega (U.S.); Nature’s Best; OWYN; PREMIER PROTEIN; AMERPHARMA; Huel; and Soylent.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/ready-to-drink-rtd-shakes-market

Further key findings from the study suggest:

  • Based on packaging type, tetra packs are projected to expand at a CAGR of 5.9% over the forecast period
  • On the basis of distribution channel, supermarkets and hypermarkets dominated the market with an overall share of 54.3% in 2018
  • North America led the market in 2018 and constituted 32.2% share of the overall revenue. This trend is projected to continue over the next few years
  • The market in Asia Pacific is anticipated to witness growth due to increasing disposable income of consumers in India, South Korea, China, and Japan
  • Various manufacturers are concentrating on new product launches, capacity expansion, and technological innovation to estimate existing and future demand patterns from upcoming product segments.

Baby Personal Care Market Worth $9.21 Billion By 2027

The global baby personal care market size was valued at USD 9.21 billion in 2019, expanding at a CAGR of 6.2% from 2020 to 2027, according to a new report by Grand View Research, Inc. The market is largely driven by rising consumer awareness about personal hygiene of babies and increasing number of births per year in developing countries.

Moreover, manufacturers such as The Procter & Gamble Company, Kimberly-Clark Corporation, and Johnson & Johnson Limited are investing in innovation and product trials and development of a vast variety of baby personal care products as millennial parents are spending more and are financial stable, resulting in higher spending capacity.

With an average birth rate of 16.6% in developing countries and 11.2% in developed countries in 2018, the market is expected to witness significant demand for innovative products with minimum health and environmental hazards. Demand for organic personal care products is expected to provide a huge opportunity for the product manufacturers by encouraging them to innovate their product offerings. However, relatively higher prices of organic baby products as compared to regular cosmetic products are anticipated to restrain the market growth.

Cosmetics including baby personal skin care products held the largest market share and will continue to grow at a robust pace in future due to a wide range of product offerings, including skin and hair care. In the toiletries segment, diapers and disposable diapers are expected to witness significant growth during forecast period.

Asia Pacific is anticipated to be the fastest growing regional market in the coming years as demand for baby personal hygiene products is growing in countries, such as India and China, due to increasing number of births, and hence raising consumer spending on baby products in this region.

Rise in the sales of organic and natural skin care products have pushed the manufacturers globally to increase their scale of operation. Furthermore, key brands are principally targeting consumers who are looking for organic products. Internationally reputed market players such as Procter & Gamble (P&G) and Kimberly-Clark held a significant market share in 2019. P&G drove sales in the toiletries segment with its premium diaper brand “Pampers”. Kimberly-Clark is the second biggest baby personal care product manufacturer with toiletries brands, such as Huggies, GoodNites, Pull-Ups, and DryNites. Johnson and Johnson (J&J) contributed to the growth of the baby cosmetic segment with its skin and sun care products, hair care products, and shower gels.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/baby-personal-care-market

Further key findings from the report suggest:

  • On the basis of product, toiletries including baby wipes and diapers are expected to witness strong growth during the forecast period
  • Based on distribution channel, the online segment is likely to expand at the fastest CAGR throughout the forecast period
  • Asia Pacific is anticipated to emerge as the fastest growing regional market in the years to come with India and China being the key contributors to the baby personal care market growth
  • Some of the key players operating in the global market are Nestle S.A.; BABISIL; Cotton Babies, Inc.; Danone S.A.; The Himalaya Drug Company; Farlin Infant Products Corporation; and Mead Johnson Nutrition Company

Chocolate Market Size Worth $187.08 Billion By 2027

The global chocolate market size is expected to reach USD 187.08 billion by 2027, expanding at a CAGR of 4.6% over the forecast period, according to a new report by Grand View Research, Inc. Growing awareness about health benefits of chocolate among consumers as a result of increased number of advertising campaigns on social websites and satellite television channels is expected to have a positive impact on the market growth. Chocolates are associated as the token of appreciation, love, happiness, and celebration owing to which increasing number of consumers are gifting such confectioneries on special occasions, including Thanksgiving, Easter, and Christmas.

Fluctuating price of raw material is a key factor influencing the cost of production of the chocolate industry, thereby influencing the profitability of the manufacturers. The cocoa plantation requires specific weather conditions. Cocoa is a sensitive plant that grows in the tropical climate and needs proper vegetation shades to yield better quality seeds owing to which its planation is concentrated in West Africa.

Traditional chocolate held the largest share of 99.4% in 2019. Artificial products are expected to expand at the highest CAGR of 11.9% from 2020 to 2027. Carob bars are similar to chocolate bars in terms of the number of calories, fat, cholesterol, and carbohydrates. The absence of caffeine is a factor that makes it different from cocoa, which makes it suitable for people sensitive or intolerant to caffeine. Carob is also naturally sweet and hence requires a low amount of sugar for preparing the final product.

Europe held a leading share of 39.8% in 2019. Growing consumption of dark chocolate owing to associated health benefits is a main factor fueling the chocolate market growth in the region. Middle East and Africa is expected to witness the fastest growth owing to increasing number of specialty retail stores in countries, such as UAE and South Africa.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/chocolate-market

Further key findings from the report suggest:

  • By product, the artificial segment is expected to expand at the highest CAGR of 11.9% from 2020 to 2027. Growing importance of carob as a healthy alternative to cocoa-based chocolate is expected to remain a key factor for the segment growth over the next few years
  • In terms of distribution channel, the supermarket and hypermarket segment accounted for the largest share of more than 65% in 2019. This is attributed to high product visibility, coupled with, increasing number of department and specialty stores in emerging economies, such as China and India
  • Online distribution channel is expected to register the fastest CAGR of 5.6% from 2020 to 2027. This is attributed to increased importance of such channels for providing extra-convenience features, including doorstep delivery and coupon benefits
  • Europe held the largest share of 39.8% in 2019. Growing popularity of dark chocolate among consumers in developed countries, including Germany, U.K., and France, is expected to be a major factor contributing to the regional market growth.

Smart Shoes Market Worth $548.93 Million By 2025

The global smart shoes market size is expected to reach USD 548.93 million by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 20.2% during the forecast period. Rising focus on adopting a fit and healthy lifestyle is anticipated to drive the growth. Factors such as rising consumer awareness regarding availability of various fitness tracking gadgets and rapid technological advancements are expected to further fuel the product demand.

Smart shoes offer support in the form of individual disease monitoring, and monitoring of mobility and gait. Rising preference for real-time fitness tracking process has paved the market for technology-integrated footwear over traditional shoes which has resulted in increasing traction for the smart shoes market. These smart shoes can provide real-time biometric data and calculate the distance travelled and burned calories with the help of embedded sensors and Bluetooth operated insoles, which help consumers track their achievements.

Increasing number of users are opting for walking and running as a part of their fitness regime. In 2017, about 60 million people in U.S. participated in running, jogging, and trail running, while around 100 million people opted for walking as a form of exercise. Rising adoption of athleisure and fitness as a way of life is expected to drive the demand for smart textiles and wearables including smart shoes. Rising inclination toward sneakers in footwear industry owing to the popularity of the sporty look is anticipated to fuel the adoption of smart sneakers. Manufacturers focus on new product development to introduce smart technology in traditional shoes. For example, Under Armour, Inc. introduced its latest smart shoe HOVR Sonic2, display features such as step tracking, distance covered and instant health stats and smartphone connectivity.

Female end user segment of the market is expected to witness the fastest CAGR of 20.5% from 2019 to 2025 owing to the rising sports culture and consumer awareness coupled with increased female participation in various sporting events. For instance, Olympic Games, International Women’s Cricket, and Grand Slam Tournaments are witnessing increased female participation, which is expected to positively influence the demand for smart shoes.

Based on distribution channel, specialty stores held the largest market share of 64.1% in 2018, owing to easy availability and wide distribution network of these stores. Rising number of footwear stores in developing countries owing to increasing preference for new and smart wearables has added to the demand for these stores in countries such as Brazil, India, and China. Mass brands such as Nike Inc.; Under Armour, Inc.; Adidas AG; and Xiaomi among others have multiple outlets featuring shoes and other sports accessories across different parts of the world.

Asia Pacific is expected to expand at the fastest CAGR of 21.3% from 2019 to 2025. Rising number of sports tournaments in the region is projected to drive the consumer awareness regarding different sports as well as the importance of fitness, which in turn is anticipated to fuel the regional product demand in the forthcoming years.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/smart-shoes-market

Further key findings from the report suggest:

  • In terms of revenue, North America held the largest market share of around 39% in 2018
  • Male end user segment held the largest market share of over 50% in 2018 and is anticipated to continue leading over the forecast period
  • Online distribution channel segment is projected to expand at a CAGR of 20.6% during the forecast period
  • The smart shoes market is highly competitive in nature with the presence of key players including Nike Inc.; Adidas AG; Under Armour Inc.; Digitsole; Puma SE; Salted Venture; TRAQshoe; Vivobarefoot; Xiaomi Corporation Limited; and ShiftWear

Non-GMO Food Market Size Worth $2.76 Billion By 2025

The global non-GMO food market size is expected to reach USD 2.76 billion by 2025 registering a CAGR of 16.5%, according to a new report by Grand View Research, Inc. Rise in the number of health conscious consumers and increasing awareness about the negative implications caused by the consumption of genetically-modified food products are expected to be major factors driving the demand for non-GMO food products. Cereals & grains was the dominant segment and accounted for over 34.0% of the global market share in 2018. Some of the leading companies, such as Amy’s Kitchen, Cargill, Inc., Hormel Food Corporation, and YMT Organic Farm, offer a wide range of non-GMO foods.

Other prominent market participants include Hain Celestial, Chiquita Brands International, and United Natural Foods. Developments in meat and poultry industry are expected to augment the industry growth over the forecast period. The market is expected to highlight a decent growth because of surge in demand for easy-to-eat foods, leading to a rapid growth in the manufacturing sector, especially in Asia Pacific owing to initiatives like “Made in China” and “Make in India”. Hypermarkets and supermarkets segment is expected to be at a leading position; while, the food specialty stores segment is projected to witness the fastest CAGR of 14.7% during the forecast period.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/non-gmo-food-market

Further key findings from the study suggest:

  • Cereals & grains product segment is projected to lead the global non-GMO food market reaching at USD 945.4 million by 2025
  • However, the meat & poultry segment is projected to expand at the highest CAGR of 17.5% over the forecast years
  • The hypermarkets & supermarkets distribution channel segment dominated the global market in 2018 and will maintain its position throughout the estimated period
  • Non-GMO labelling programs is expected to increase in Europe as the European Union imports millions of tons of genetically modified soy for animal feed, and European Union law doesn’t entail labeling of, eggs dairy and meat derived from genetically modified feed
  • The cereals & grains segment is expected to be account for the largest market share in future owing to high demand for cereals, most notably in countries including U.S., Canada, Germany, and Japan
  • Some of the key companies in the industry are Hain Celestial, Amy’s Kitchen, Organic Valley, United Natural Foods, Albert’s Organics Chiquita Brands, Shanghai Food, YMT Organic Farm, and Hormel Foods Corporation
  • The market is extremely competitive and key companies focus on M&A and strategic alliances to expand their global reach

Oyster Sauce Market Size Worth $11.16 Billion By 2025

The global oyster sauce market size is expected to reach USD 11.16 billion by 2025 registering a CAGR of 4.5%, according to a new report by Grand View Research, Inc. Growing popularity of Asian cuisine across the globe is one of the key factors driving the product demand. Oyster sauce is an integral part of Japanese, Chinese, Thai, Vietnamese, Indonesian, and Malaysian cuisines. The product has been gaining popularity due to its savory flavor, making it an ideal ingredient for flavoring different types of meats and vegetables. This is also likely to boost the product demand over the forecast period.

Moreover, companies in the market are focusing on product innovation, which will also have a positive impact on the demands. For instance, in April 2018, Maggi introduced its new product, Maggi Oyster Sauce, which is a blend of Japanese and Korean oyster flavors. Household application is expected to witness the fastest CAGR of 4.7% over the forecast period. Wide usage of oyster sauce in preparation of different cuisines and preference for homemade food due to growing culinary trends are driving the product demand in this segment.

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https://www.grandviewresearch.com/industry-analysis/oyster-sauce-market

Further key findings from the study suggest:

  • Asia Pacific is estimated to be the largest market by 2025. However, North America is expected to be the fastest-growing region over the forecast period
  • The hypermarkets and supermarkets distribution channel is estimated to be the largest segment by 2025
  • Rapid expansion of the organized retail sector and various offers and discounts provided in these stores are augmenting the product demand
  • Online distribution channel segment is anticipated to register the highest CAGR of 4.8 % from 2019 to 2025 due to rising popularity of e-commerce platforms and number of smartphone users
  • Some of the key companies in the oyster sauce market are Lee Kum Kee; Foshan Haitan Flavoring & Food Co.; Kikkoman Corp.; Nestlé Maggi; Ajinomoto Co., Inc.; Kakusan Foods Co. Ltd.; Yuen Chun Industries; Thai Preeda Group; Foodex Manufacturer Co., Ltd.; and Bachun Food

Air Freshener Dispenser Market Size Worth $13.1 Billion By 2025

The global air freshener dispenser market size is anticipated to reach USD 13.1 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 15.2% over the forecast period. Growing preferences for high-end lifestyles, coupled with demand for convenient devices that help in hassle free air care, has been providing lucrative opportunities for the global market.

Consumers’ demand for automated utility products is driving the popularity of air freshener dispensers. Electric dispensers are commonly used across the residential and commercial sectors. Features such as effective functionality, compact designs, portability, and convenient use are resulting in increasing traction of this product. Wall mounted dispensers, which serve as a handy gadget, have the highest acceptance due to their easy installation. For instance, Qbic is a brand owned by CGS Stores LTD, a company that specializes in online stores. This store offers a wide range of electric air freshener dispensers sourced from Europe, Asia, and U.S.

Online distribution channel is expected to expand at the fastest CAGR of 15.6% over the forecast period. Companies are tying up with online retailers as well as introducing their e portals. For instnace, Alibaba, Hygiene Supplies Direct U.K., Amazon, and Walmart tied up with leading home fragrance manufactures. Brands such as Airwick by Reckitt Benckiser are widely available on retailer websites such as ASDA, TESCO, Sainsbury’s, Morrisons, Waitrose, Ocado, and Amazon in U.K.

The residential end user segment accounted for a major share of more than 70.0% in 2018. Growing need to maintain healthy indoor air quality, consumers’ busy lifestyle, and increasing preferences for automated products have resulted in increased popularity of air freshener dispensers. Companies are continuously focusing on offering modified features and technology that eliminates the need for any manual intervention. The commercial end user segment is expected to witness the highest growth over the forecast period owing to growing importance of maintaining hygiene in the public areas with minimal manual operations.

Europe accounted for the largest market share in 2018. Effective retail infrastructure, presence of large number of online retailers, and high purchasing power of the consumers are some of the factors contributing to the market growth in Europe. The market in Asia Pacific is expected to witness the highest growth during the forecast period. The market is expected to be driven by improvement in lifestyle, coupled with increasing purchasing power in countries such as China and India.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/air-freshener-dispenser-market

Further key findings from the report suggest:

  • The global air freshener dispenser market is expected to expand at a CAGR of 15.2% from 2019 to 2025
  • By end user, the residential segment accounted for a share of more than 70.0% in 2018 and is expected to witness steady growth over the forecast period
  • By distribution channel, supermarkets/hypermarkets held a major share of more than 40.0% in 2018 and is expected to maintain its lead in the next few years
  • Key market players include Vectair Systems Ltd.; Reckitt Benckiser Inc.; Qingdao Anyfeel Electric Co. Ltd.; Jarden Corporation; Farcent Enterprise Co. Ltd.; S.C. Johnson & Son Inc.; Church & Dwight Co. Inc.; Procter & Gamble Co.; and Henkel KGaA.

Tea Market Size Worth $18.42 Billion By 2025

The global tea market size is expected to reach USD 18.42 billion by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 5.5% during the forecast period. Rising popularity of carbonated drinks coupled with rise in consumer disposable income, especially in emerging economies such as India, China, and Brazil will create robust product demand.

Tea, being a widely consumed beverage especially across Asia Pacific (APAC) and Middle East and Africa (MEA). It has gained immense popularity in other parts of the world as well, owing to its antioxidant properties. Presence of polyphenols, antioxidants, vitamins, and a variety of amino acids make it help strengthen the immune system. Additionally, it helps lower cholesterol levels, increase metabolism, and may help prevent cancer. It also contains a small amount of caffeine, which boosts its consumption as a mild stimulant.

Changing demographics, rise in disposable income of middle class population, especially in urban areas is anticipated to drive the product consumption and in turn drive the market. Millennials are anticipated to register the strongest growth, especially in countries such as China, Japan, Brazil, and India. Rising awareness regarding the benefits of drinking tea coupled with willingness to shell out money on the product is anticipated to bode well for the demand. Hence, to leverage this trend, a number of manufacturers are repositioning the product like a lifestyle brand to reach more consumers. They engage in social media campaigns and celebrity advertising to promote their new and premium flavors.

In 2018, black tea held the largest market share of about 39%. The product is predominantly produced and consumed in countries like India, China, Sri Lanka, and Kenya. Green tea is also anticipated to hold a significant market share over the forecast period. The product is a natural and organic detoxifying agent and hence, along with food and beverage, it also finds application in skin care and wellness products. It that has therapeutic properties to cure scars, helps manage weight, and to improves skin texture.

Oolong is a premium-quality product that apart from being used as a weight loss remedy, has innate properties to help prevent type 2 diabetes. Herbal tea includes hibiscus, tulsi, jasmine, and chamomile among numerous other flavors. These products are popular among consumers from European countries such as Germany and U.K. Typhoo, the British packaged tea brand currently owned by Kolkata, India-based, Apeejay Surrendra Group, which manufactures non-tea infusions, including organic herbal mixes due to declining black tea market, especially in the European countries.

Hypermarkets and supermarkets distribution channel segment held the market share of more than 38% in 2018, while convenience stores held the market share of around 32% in the same year. Specialty stores, such as Fabindia and Teafloor provide consumers with premium and exquisite brands and flavors. On the other hand, online channel is expected to expand at the fastest CAGR of 5.9% over the forecast period due to ease of payment methods and availability of a wide variety of products.

Most companies operating in the market engage in product innovation and R&D. They also focus on innovative advertising and social media campaigns to attract more target consumers. Tata Global Beverages entered into Ready-to-Drink segment with the introduction of green tea based drink, led by Tata Tea in India and Tetley in Canada.

Click the link below:
https://www.grandviewresearch.com/industry-analysis/tea-market

Further key findings from the report suggest:

  • Asia Pacific is projected to generate a revenue of USD 6.33 billion by 2025
  • Green tea constituted about 30.54% of the total market share in 2018 and is projected to exhibit a significant rise in the next few years
  • MEA is anticipated to lead the global tea market with the fastest CAGR of 7.3% over the forecast period
  • The market is highly competitive in nature with the main players including Tata Global Beverages; Unilever; Associated British Foods Plc.; TAETEA; Nestlé S.A.; Barry’s Tea; Apeejay Surrendra Group; Bettys & Taylors Group Ltd.; McLeod Russel; and ITO EN Inc.; Mighty Leaf Tea Company; Numi Organic Tea; The Republic of Tea; Tazo Tea Company; Teavana; Celestial Seasonings, Inc.; Fukujuen; Harney and Sons; Kazi Tea; M. M. Ispahani Limited; DavidsTea; Tim Hortons; and Godrej Group